PRODUCT MANAGEMENT

Effective product management is key to success in the fashion industry. I have 16 years of experience guiding products through their entire lifecycle – from the initial sketch, through close collaboration with constructors and trusted suppliers both domestically and internationally, overseeing production and quality control, to market launch online and offline. See how my experience in comprehensive production management translates into finished, high-quality products.

Client
OSOVSKI /BYNAMESAKKE

Year

2009/2025

Product photo shoots

Creating premium product imagery through styling is highly demanding. It requires carefully combining the product with other elements to communicate its value and appeal to customer expectations through sensory engagement

Art Director - Iza Keyes-Krysakowska

Photgrapher-Kamil Matuszewski

using AI tools

With AI, a new era of marketing and possibilities is emerging. My work includes, for example, creating product and lookbook photos using AI tools for the Osovski brand

Branding photo shoots

I have produced numerous branding photo shoots. This is a key practice in establishing brand awareness. It consistently starts with analyzing the client's evolving needs and values in a dynamic market. Answering essential questions about the client's mindset, desires, and search for meaning results in a comprehensive visual brand analysis

Art Director- Iza Keyes

Collaborations:

For Osovski: Photographer Kamil Zacharski
For Bynamessakke: Marcin Ziółko

Client
OSOVSKI/BYNAMESAKKE

Year
2015-2025

The Moving Story of Your Brand

Integrating video production to dynamically showcase collections and brands, building essential context, engaging niche audiences emotionally, and strengthening comprehensive brand messaging

Collection: That's It (Inspired by Mt. Wolf's "Burgas")

That's It' collection: A sartorial interpretation of Mt. Wolf's 'Burgas,' created during a period of reflection. The design ethos emphasizes simplicity, authenticity, and the beauty of being present

Art Director/Producer- Iza Keyes

Photgrafer -Marcin Ziólko

Video-Artur Wojciechowsk

Collection: S/S 2021 Girls'tale

Inspired by the passion, power, and style of 1980s heroines from films such as 9 1/2 Weeks, Fatal Attraction, and Flashdance, the Spring/Summer 2021 'Girls'tale' collection translates their iconic essence into modern designs.

Art Director/Producer- Iza Keyes

Video-Artur Wojciechowski

using AI tools

Leveraging AI tools, a new era of marketing and possibilities is emerging. Demonstrated by this project: a brief video generated from a still image, effectively showcasing a dress model in movement.